BEHIND THE SCENES: CELEBRATE GOOD TIMES IN RED

January 18, 2019

Just in time for the Lunar New Year, 6IXTY8IGHT presents the perfect collections to celebrate the year of the pig. The campaign shot in a very insta-worthy, all-pink fun house features our models playing with baby piglets and winning in love-laced slot machines. 

 

Consisting of two main themes, the collections are a tribute to the two main colours of this holiday season:

The Joy of Red collection features timeless lace lingerie in the definitive colour of the Lunar New Year, symbolizing love, celebration and good fortune.

 

 

The Piggy in Pink collection, featuring the very colour of year 2019’s zodiac animal; is full of adorable and quirky piglet motifs and playful designs that perfectly embody 6IXTY8IGHT’s playful, fun expression.

 

 

Young, fun loving and full of energy, our new campaign continues to celebrate and empower young women to express themselves through fashionable lingerie & ready-to-wear.

 

 

Campaign Photographer & Director Film: Eric Josjö

Video Operator: Hannes Larsen

BTS Photographer: Ollie Nordh

Stylist: Nicole Lennig

Set Designer: Roberto Murino

Makeup: Kristina Kullenberg

Hair: Joanna Rask

Producer: Fanny Herngren

Executive Producer: Jenny Myrberg

Creative & production agency: Söderberg Agentur

 

Last Update 2019-01-17 18:22:23
                        

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